Hegel
said that the historical process is one in which spirit manifests itself
more and more each generation in reality. Gizmos of all kindsfrom
pens and paper to keyboards, paper, and computer screens--have allowed
your spirit and mine to thrive on input and have helped us inject our
imaginings into the material world. "The material world" is
a misleading phrase. Gadgets have allowed us to inject our imaginings
into the public space of mass sociality and to reach individuals deep
down inside. Those tworeaching the public and reaching the core
of other individualsseem opposite, but theyre not. The social
is personal and the personal is social. Society is weits
you and me.
I see it as our goal--yours, mine, and that of other culture makers--to
bring spirit more and more to life via cultural means. Literate culture
is only 6,000 years old and is still in its infancy. Back in the days
of Homer and the oral beginnings of the Old Testament, many cultural
scripts gave humans only a very crude way of grasping their inner lives.
Today we have crept ahead in our vocabulary of self-understanding and
have made spirit a bit more capable of manifesting itself in the material
world. But there is a long, long way yet to go. If you and I don't pave
the road--and invent the new scripts and other forms of expression humans
need so badly--who will?
The soul of a group is clustered around its history, its ideals, and
around its symbols like the symbols like the city hall, court, and village
green. All are mass bonding points, mass emotional sychronizers, and
mass coordinators of personal imprinting. All are also badges of identity,
badges of belonging to the same idea, habit, location, or family. Functional
bonding, the bonding that comes from doing things together, does more
to bond new tribes than does genes in fluid, large societies. Blood
is thinner than the things on which we agree.
To stay alive, a culture, like an individual, needs a map of past and
future. It needs its ancestors. It needs a strong connection to their
values. And it needs its goals
future aspirations that the spirit
of the ancestors have blessed. When a culture runs out of goals to reach
and roots from which to stretch toward them, the society in which that
culture resides can die.
These roots and goals--these maps of meaning--are tools we culture-makers,
must provide.
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